Work with Sabu.
20 years of building, scaling, and marketing technology companies across the GCC, UK, and India.
Start a conversation →Strategic expertise
across three domains.
01
Fractional CMO
Executive-level marketing leadership for growth-stage companies entering new markets or scaling brand presence in the GCC and South Asia.
- Marketing strategy & roadmap
- Brand architecture & positioning
- Team building & leadership
- Market entry planning
- Campaign execution oversight
- Performance metrics & reporting
02
Technology Advisory
Strategic advisory for technology companies building or expanding in the Middle East, South Asia, and emerging markets.
- Product-market fit assessment
- GCC & South Asia market entry
- B2B SaaS growth strategy
- Retail tech & neo-retail
- AI & marketing intelligence
- Investor narrative development
03
Brand & Growth
End-to-end brand strategy and growth execution for companies establishing authority in high-growth markets.
- Brand strategy & identity
- Digital presence audit & rebuild
- Content & thought leadership
- Partner & channel development
- Multilingual market campaigns
- Growth metrics & optimisation
How we work together.
Advisory
Monthly retainer. Strategic input, board-level discussions, market intelligence, and regular review sessions.
Fractional
Part-time embedded role. Team leadership, execution ownership, and regular reporting cadence.
Project
Fixed-scope engagement. Market entry, launch strategy, brand overhaul, or growth sprint.